Bradesco Has A New President; Luiz Carlos Trabuco Cappi Has Been A Great Leader

In late 2017, the longest-serving chairman in the banking industry Mr. Brandao resigned leaving room for a youthful leader. While stepping down, he was clear about the company’s need to maintain the internal recruitment process, a move that has since seen Bradesco grow into a leading banking institution in Brazil. Further, into his resignation, Brandao appointed Luiz Carlos Trabuco as his predecessor. This was in light of a somewhat temporary replacement at that moment.

Background Data

The appointment of Luiz Carlos Trabuco to serve as the chairman was pegged on his tremendous success in leading the banking institution through various complex projects. Until now, Bradesco’s shares in the industry have increased thanks to the exemplary leadership skills that Luiz Carlos Trabuco possesses. Well just a few weeks ago, Bradesco’s board of directors held a meeting to elect a new president who will permanently replace Brandao. Of course, this was an impending election.

Read more: O Bradesco, de Brandão a Trabuco

Describing Octavio de Lazari

Octavio de Lazari who has been serving as the vice president of Banco Bradesco is the new president. His election was pegged at various angles including his merits, ethics and his input to Bradesco since he joined the company. Well, reports from the management of the company indicate that he has been instrumental in shaping the management of the firm. Alongside with a dynamic approach to issues, Octavio de Lazari is supposedly the best candidate for the job.

The New President

Octavio Lazari joined Banco Bradesco in the 1990s, a moment in which, he worked as the area credit manager. Later in a few years of service, he was promoted to oversee corporate management in small to medium retail business segments. It was in 2010 that he was appointed the president of the department he served. In his capacity as the head cheerleader of credit departments, he oversaw the issuing of loans in different positions. He also managed financing. Having served for over a decade, he was trusted with the vice presidency of the organization last year; a move that has since tossed him into senior leadership.

Leadership Roles

On the other side, Luiz Carlos Trabuco will maintain his position as the chairman of the board of directors. Accordingly, he is expected to guide the president through the basics of excellent leadership. This is in light of his past experiences and how invaluable he is to the firm. Also, Luiz Carlos Trabuco will continue to oversee various banking activities in the institution.

More on Luiz Carlos Trabuco

Luiz Carlos Trabuco joined Banco Bradesco at a very tender age. He was about 17 years old, and he served as a clerk. Well, that did not deter him from making significant professional moves that have since seen him grow to become a senior leader. He worked as a CEO of the bank for so many years. Also critical to note is the fact that he has substantiated Banco Bradesco’s shares by increasing the input of the bank. Luiz Carlos Trabuco hails from Brazil. He attended the University of Sao Paolo and majored in philosophy.

Search more about Luiz Carlos Trabuco Cappi: https://epocanegocios.globo.com/Economia/noticia/2018/04/o-brasil-e-o-melhor-ativo-que-o-mundo-tem-para-investir-diz-trabuco.html

Luiz Carlos Trabuco: The Leader, CEO And Role Model

In October of 2017, one of Bradesco Banks oldest and most respected executives retired at the age of 91. Lazaro Bandao was serving as the President of the board of directors at Bradesco bank. Brandao has been working at Bradesco bank for over 70 years and is only the second president of the board of directors. Brandao will be replaced temporarily by the banks current CEO Luiz Carlos Trabuco.

Luiz Carlos Trabuco has also been with the bank for almost five decades. A tradition in Brazil is to hold only one executive position and therefore, Luiz Carlos Trabuco will find a new CEO by March of 2018. Luiz Carlos Trabuco will retain the presidency of the board of directors however. The Banco Bradesco’s bylaws say the maximum age for the CEO is 65, but in 2016 it made an exception for Luz Carlos Trabuco and changed the bylaws to 67. Now, at the retirement age Luiz Carlos Trabuco will replace the revered nonagenarian Brandao as president of the board of directors.

In the seven-decade history of Banco Bradesco, Luiz Carlos Trabuco is only the fourth CEO. The first CEO was none other than the legendary Amador Aguiar. Today, Banco Bradesco is the second largest financial institution in Latin America. It manages over $280 billion in assets and has a loyal workforce whom many have been with the bank for decades. For example, Carlos Alberto Rodrigues Guilherme, who has been with the company since he was 13 years old, will take up Luiz Carlos Trabuco’s vice-presidency role of the board of directors.

Read more: Lázaro Brandão será substituído por Trabuco no conselho do Bradesco


During Brandao’s retirement function Luis Carloz Trabuco announced that his replacement as CEO would be chosen according to the banks traditions. The banks tradition states that one of the banks Vice Presidents will be elected as the new CEO according to valor.com.br. There are currently seven Vice Presidents including Mauricio Machado de Minas, Alexandre da Silva Gluhar, Domingos Figueiredo Abreu, Josue Augusto Pancini, Marcelo de Arujo Noronha, Octavio de Lazari, and Andre Rodrgiues Cano. One of these talented and qualified men will become Banco Bradesco’s next Chief Executive Officer in March.

Luiz Carlos Trabuco is currently the CEO and President of the board of directors at one of Brazil’s largest financial institutions, Banco Bradesco. Born in Marilia, Brazil in 1951, Luiz Carlos Trabuco has had an immaculate career and is an exceptionally hard working leader and role model. He earned his bachelors degree in philosophy, science and letters from the University of Sao Paulo and his masters in socio-psychology from the Foundation School of Sociology and Politics in Sao Paulo. He joined Banco Bradesco while still in college at the young age of 18. A little over a decade later he was promoted to Departmental Director and after several productive years was again promoted to Managing Director Executive and then quickly to Executive Vice President a year later. In 2003, Luiz Carlos Trabuco became President of Bradesco Seguros where he excelled at his position. Under Luiz Carlos Trabuco, Bradesco Seguros had phenomenal growth, doubling its assets and increasing its ROI by 7%. His brilliance and excellent performance earned him the respect of his peers who would elect him as the fourth CEO of Banco Bradesco in 2009. Since Luiz Carlos Trabuco took the helm the bank has seen a 75% increase in accounts and is now comprised of over 5000 agencies.

Luiz Carlos Trabuco continues in the footsteps of his predecessors. He maintains Banco Bradesco’s traditions and culture of providing loans to everyone and supporting financial services that are not glamorous or even lucrative to the company. These minor services help more people and in turn elevate the banks reputation and responsibility to the entire Latin American community.

Find more about Luiz Carlos Trabuco: http://economia.estadao.com.br/blogs/coluna-do-broad/bradesco-deve-anunciar-sucessor-de-trabuco-antes-do-carnaval/

Luiz Carlos Trabuco’s Old-Fashioned Rise To Modern CEO

Few people in today’s globalized, socially stratified societies are able to meaningfully transcend the classes that they were born into. It’s for this reason that, when we see someone who does, it makes a strong impression. Such is the case of Bradesco CEO Luiz Carlos Trabuco’s rise from a lower-middle class Brazilian kid to one of the most powerful CEOs in Latin America. It seems that the so-called American Dream is alive, even in Brazil.

A modern Horatio Alger story or one of forbidden fruit?

While Trabuco’s story is, in some ways, a feel-good example of hard work, talent and grit propelling a worthy individual to the top, in other ways, it is also a tale of the imperatives of modern corporate life implacably demanding that all those who operate within it conform to its ways.

Luiz Carlos Trabuco was born in Marilia, Sao Paulo, in 1951. He had a working-class upbringing, not poor, by Brazilian standards, but certainly not rich, either. By the age of 18, Trabuco had graduated from high school and was looking for a job. Lacking sufficient funds to attend college, he got a job at what was at that time a local bank with just a few branches throughout Marilia. He was hired on as a bank teller.

His first year at Bradesco proved that Trabuco had what it took to learn new skills quickly and get the job done right. He was quickly promoted to shift manager, then branch manager. By the late-1970s, Trabuco was overseeing an entire district for the now quickly growing firm. He had, by this time, earned a master’s degree in social psychology from the University of Sao Paulo. He was moving up fast.

It was during this time that Trabuco was given his first real executive role. He was placed in charge of the company’s marketing department. Drawing from his own banking experience and academic knowledge of psychological precepts, he began radically transforming the way in which the marketing department operated. By 1992, sales had gone through the roof and Trabuco’s marketing strategies had been at the core. In that year, he was appointed head of the firm’s financial planning division.

Read more on Crunchbase.com

But it was here that he began to show a tendency to not only conform to global corporatist standards but to positively embrace them. It was in the financial planning division that Trabuco, who had worked his way up the ranks of the company from one of the lowest positions, began filling key positions within the department by recruiting proven talent from outside the firm. While this angered some within Bradesco, there is little arguing that it turned out to be a highly effective move.

He also quickly did away with some of the quaint old ways in which the bank had always operated. One of these was the idea, long espoused by all the bank’s departments, that all of Bradesco’s customers should be treated equally, no matter their value to the company. Trabuco, now with extensive knowledge of the global banking market, knew that to attract high-value clients, he needed to offer exceptional services.

He created Bradesco Prime, a line of personal financial products for high-net-worth clients that include separate, luxuriously appointed facilities, lavish rewards and on-call, personal banking staff ready to attend to the client’s every need. This strategy began showing immediate results. Within a few years, Bradesco had attracted not only many of Brazil’s wealthiest clients but also those from across the globe. Trabuco continued having similar successes in other areas of the business.

But to some extent, Trabuco’s rise is a statement of his ability to conform to the imperatives of global finance, not to buck them.

Find more about Luis Carlos Trabuco Cappi: http://www.istoedinheiro.com.br/noticias/negocios/20151218/luiz-carlos-trabuco-cappi-empreendedor-ano-nas-financas-2015/327856

Reaches Another Milestone

The Dallas-based Nexbank has recently reached another milestone in its $24MM capital raise that was completed in June of 2016. Sources close to the transaction report that the capital will be used for corporate expenses incurred in the regular course of business. This locally-focused bank has served the needs of Dallas businesses in three key areas: Investment Banking, Mortgage Banking, and Commercial Banking. It is their pleasure and privilege to works so closely with many of the Dallas business community and help them to reach their capital needs. In fact, Nexbank loaned approximately $2.5 billion at the end of the second quarter in 2016.

 

The infusion of this capital will allow Nexbank to continue to offer its services as a premier regional bank serving a good part of Texas. Nexbank focuses on client relationships and believes that by keeping their customers at the forefront of all decisions, they will continue on this successful path. The leadership team at the Bank is in agreement that the client’s needs must always come first. This dedication to their clients is just one way that Nexbank has been able to set themselves apart in a rather crowded industry space. It is their sincerest hope that they will continue to be a trusted advisor to so many of Dallas’s top business enterprises.

 

Nexbank works across the nation with financial institutions, corporations, and institutional investors. It is their belief that all of their clients are important, no matter the size of their account. The team at Nexbank is here to serve and to help their many clients to secure the necessary capital to thrive and succeed in their chosen market segment. It is with great gratitude and humility that Nexbank continues to serve its client base and grow its business as best they can in business.